HogeTown

Penguin gets it

Author: Hoger

A quick preview of some of Penguin’s plans for books on the iPad. Shiny!

It’s followed by a less shiny but more interesting talk from Penguin CEO John Makinson about how publishers will become more relevant, not less, and how they’ll be taking a giant leap into a distribution model that lets them play around with pricing and access a lot more consumer data. You can see that video over at PaidContent.org.

Tags: digital publishing

This entry was posted on Thursday, March 18th, 2010 at 10:20 pm and is filed under Publishing, Reading, Technology, Uncategorized, e-books. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.